Marketing Plan Addition

Resources: University Library, Internet


Write a 875- to1050- word addition to the Marketing Plan your Team started in Week 2.  This portion of your plan should include descriptions of the following:


Distribution Plan

Include: Details on how customers will buy your productHow will you reach your customers?
Pricing and Positioning

Include: Specifics on your market position relative to your competitorsPricing for your product or service
How will your pricing support your position?

Include: How will you use technology to connect with your customer base?Key areas:  Web Page and Social Media
Format your paper consistent with APA guidelines.


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