GOING PUBLIC

Read the section in your book entitled, “Going Public.”  Use the Presidential Holdings – National Archives (click on the blue) to address the following items.

After browsing the presidential libraries online, give one major example of a former president “going public” and making systematic appeals to the public in order to seek support for a presidential proposal to Congress.  What was the proposal? Was he successful?  What were the keys to his success/failure?  Give examples of the specific techniques and tools that he used.

Your report must be at least 300 words. List all web resources and referenced materials that were used. You must use the APA citation style format in listing references used and in parenthetical citations.